p>Moore Australia congratulates client myDNA, for its announcement in the Australian Financial Review this week of its $71.0m acquisition of exercise and nutrition program 28 by Sam Wood (Australian Life Tech - ALT).
"We are delighted for myDNA, and for being able to be part of their journey in their announcement today", says Moore Australia (VIC) Corporate Finance Director, Colin Prasad.
Moore Australia Directors Colin Prasad, and Robert Manson led the client service team which provided Financial and Taxation Due Diligence and transaction assistance that preceded the binding agreement.
About myDNA
myDNA seeks to empower consumers to unlock the data in their DNA to
personalise everyday health decisions, such as how a person's
genes affect the way the body responds to food. With the ALT
acquisition they are looking to apply this genetic information to
fitness programs. MyDNA operates three revenue streams: genetic
genealogy services; laboratory clinical testing (and
infrastructure) in Houston and Melbourne; and a subscription
service business to business to consumer (B2B2C) business.
About 28 by Sam Wood (Australian Life Tech -
ALT)
28 by Sam Wood is one of the country's most popular at-home
digital fitness programs, with more than 400,000 participants since
its inception. ALT has expanded its offering into corporate
wellness, white-label platforms, product partnerships and retreats,
working with brands such as health insurer Bupa, Woolworths and
Blackmores.